Marketing

Domain & Career Progression

Marketing Domain	Entry-Level Roles	Mid-Level Roles	Senior-Level Roles
Brand Management	Assistant Brand Manager	Brand Manager	Marketing Director / VP–Brand / CMO
Digital Marketing	Digital Marketing Executive / Analyst	Insights Manager / Consumer Research Lead	VP–Marketing Analytics / Strategy Head
Market Research & Analytics	Market Research Analyst	Product Marketing Manager	Creative Director / VP–Marketing
Advertising & Promotions	Ad Executive / Campaign Coordinator	Communications Manager	Creative Director / VP–Marketing
Sales & Business Development	Channom Executive / PR Associate	Corporate Communications Head	Head–Channel Sales / Director–Retail Marketing
Retail / Channel Marketing	Channel Sales Executive	Communications Manager	Director of Content / Head of
Customer Relationship Management (CRM)	CRM Analyst	CRM Manager	Director of Content / Head of Inbound
Content Marketing	Content Writer / Strategist	Content Manager / Editor	Director of Content / Head of Inbound Marketing
E-commerce Marketing	E-commerce Associate	Head–E-commerce Marketing / Online Business	Head–E-commerce Marketing / Online Business Director
B2B Marketing	Business Development Executive	B2B Marketing Manager	Director